Training and Documentation

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Working At Starfish
- - - Basic Information
    - Who We Are
    - What We Do
    - Working Together
  - - Communication
    - Group chats
    - Email Etiquette
  - - Time and Attendance
    - Attendance
    - Timekeeping
    - Billable Vs Non-Billable
Specialists
- - - Introduction
    - About the role
    - Role Framework
  - - Design Specific
    - Design Role
    - Design Skills
  - - Tech Specific
    - Technical Role
    - Technical Skills
Web Coordination
- - - Introduction
    - About the role
    - Role Framework
    - Basic Tech & Design
  - - Duties
    - Planning
    - Coordination
    - Quality Assurance
    - Client Relations
  - - Managing Projects
    - Account Management
    - Task Management
    - Types of clients
    - Working with clients
    - Adding People to Projects

Checklists & Tips
Hosting
- - - Overview
    - Hosting Overview
    - Hosting Terms
  - - Dev site hosting
    - Getting a dev or staging site
    - Dev and Staging Sites
  - - Live Site Hosting
    - Live Sites
    - Hosting with Starfish
    - Third Party Hosting
    - Hosting Renewal and Admin
  - - Launching
    - Domain Name Pointing
    - Domain Names
WordPress
- - - Overview
    - WP Technical Overview
    - Plugins / Functionality Overview
  - - Plugins in Detail
    - RankMath and Yoast
    - Google Site Kit
Important Tools
- - - Collaboration
    - Rock
  - - General
    - Language Tool
  - - Visual Planning
    - FigJam and Figma
    - Open Multiple URLS
    - Nimbus Screenshot
  - - Quality Assurance
    - Robots Exclusion Checker
    - Screaming Frog
    - GTMetrix
    - HTML Heading Highlighter

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Core Principles
About Websites
- - - Basics
    - Purpose of Websites
    - Website Terms
  - - Types of Websites
    - A look at modern websites
    - E-commerce websites
  - - Starfish Packages
    - Types of Starfish Websites
    - Essential Range
    - Commercial Range
    - Professional Range
    - Dynamic Range
Making Websites
- - - Making Websites
    - Process Intro
    - Process Framework
    - Types of websites vs Tasks
    - Quality Control
  - - Visual Planning
    - Problem-Solving Overview
    - Visual Planning
    - Content Vs Visual Driven Websites
  - - Development
    - Function Prototyping
    - Content Prototyping
    - Template Prototyping
    - Build Phase
  - - Finishing Off
    - Polishing Tasks
    - Host and Launch Tasks
    - Pre and Post Launch QA
    - Wrapping Up Tasks
- - - ________________________________________________________________________________________________________________________________
- - - Initial Planning Tasks
    - Initial Planning
    - Understanding the approach
    - Competitive Analysis
    - Scope of Work
    - Site Maps
  - - Content Planning
    - Content Planning Overview
    - Content Gathering
    - Content Structuring
    - Content Clarity
  - - Creative Planning
    - Creative Planning Overview
    - Look and Feel
    - Styling, fonts, graphics, icons
    - Photo Gathering
    - How to Find Photos
  - - Layouts Planning
    - Layouts Planning Overview
    - Very Rough Layouts
    - Quite Rough Layouts
    - Smooth Layouts
Maintenance & Support
- - - Maintenance
    - Maintenance Intro
    - Maintenance Overview
  - - Basic Maintenance
    - Regular Checks
    - Software Updates
  - - Performance
    - Website Performance
    - Check GTMetrix Score
    - Reduce Image Size
    - Set up WP Rocket
  - - Security
    - WordPress Security
    - Backups and Restoration
    - Uptime Monitoring
- - - ________________________________________________________________________________________________________________________________
- - - Basic SEO
    - Basic SEO
  - - Tech Support
    - Fixing and Debugging
    - Emergency Support
  - - Tidy Ups
    - old plugins removal
    - Spam Messages Removal
    - User and Password Admin
  - - Deeper Fixes
    - Deep Clean
    - Technical Overhaul
    - Revamps
    - Redesigns
Ongoing Support
- - - Ongoing Support
    - Service Intro
    - Service Overview
  - - Marketing Collateral
    - Logos
    - Brand Collateral
    - Posts
    - Profiles
  - - Content Updates
    - Content Updates
  - - Ongoing Improvements
    - Content Improvements
    - Technical Improvements
    - Layout Improvements
    - Creative Improvements
- - - ________________________________________________________________________________________________________________________________
- - - Digital Marketing
    - Intro to Digital Marketing
    - Advertising
    - Trust Signals
    - Brand Identity
    - Content Marketing
    - Profiles and Listings
  - - Search Engine Optimization
    - Intro to SEO
    - Analytics
    - Local SEO
    - Content SEO
    - Link Building
    - Adding Metadata
    - Layout and Structure
  - - Website Administration
    - Training and Documentation

Core Principles
About Websites
Making Websites
Maintenance & Support
Ongoing Support

This service is so that clients know how to use their website.

Gather requirements

Documentation and training has to be specific to the client’s requirements and website.

WordPress documentation

Documentation will require screenshots of their website.

Charging

Charged at hourly rate.

This includes any time need for preparation.

Basic Information

Communication

Time and Attendance

Introduction

Design Specific

Tech Specific

Introduction

Duties

Managing Projects

Reference

Checklists

Tips

Overview

Dev site hosting

Live Site Hosting

Launching

Overview

Basics

Plugins

Plugins in Detail

Collaboration

General

Visual Planning

Quality Assurance

Basics

Types of Websites

Starfish Packages

Making Websites

Visual Planning

Development

Finishing Off

Initial Planning Tasks

Content Planning

Creative Planning

Layouts Planning

Maintenance

Basic Maintenance

Performance

Security

________________________________________________________________________________________________________________________________

Basic SEO

Tech Support

Tidy Ups

Deeper Fixes

Ongoing Support

Marketing Collateral

Content Updates

Ongoing Improvements

Digital Marketing

Search Engine Optimization

Website Administration

Training and Documentation

Gather requirements

WordPress documentation

Charging